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Born to Walk Tall: a match made in fashion

Today saw the launch of Born to Walk Tall – our exciting new collaboration with the British Fashion Council.

Some of Britain’s hottest designers took to the streets of central London to ‘walk tall’ in honour of the health workers who save children’s lives around the world.

Our fashionable friends

The very best of British fashion was out, including Sarah Burton – creative director of Alexander McQueen; Emma Hill from Mulberry; Christopher Bailey from Burberry; and Erdem Moralioglu.

This year’s newly announced British Fashion Awards nominees, Grazia magazine editors, an array of fashion students, and the very glamorous Grazia Fash-Factor entrants also strutted their stuff on the mile-long walk.

Samanatha Cameron leading the style-savvy stars to Somerset House.

Christopher Kane, who joined the walk immediately after being nominated for the British Fashion Awards 2011, said:

“I’m supporting Save the Children’s campaign as no child should die because poverty stops them seeing a doctor or nurse. It’s possible for anyone to help – just £10 can buy enough medicine for a doctor or nurse to treat up to 30 children from killer childhood diseases.”

Going the extra mile

Dr Kera with a patient at her clinic in rural Nigeria.

We were lucky enough to have Dr Hajara Kera, an inspirational Save the Children doctor from Nigeria, walking with us too.

Dr Kera works in a very remote part of Nigeria where women and children often have to walk for four hours to reach her clinic.

“The best thing about my job is being able to save the lives of mothers and children. Watching their faces break into smile when I’ve helped them really is the best,” says Dr Kera.

But many health workers, like Dr Kera, who already go the extra mile to help save children’s lives, don’t even have the basics such as electricity or running water.

Health workers are everyday heroes – they save lives

But in the poorest countries, like Ethiopia and Liberia, critical shortages of nurses, doctors and midwives are contributing to appalling numbers of children dying.

 Just £100 ensures a midwife is trained and equipped as a health worker. In turn, just one health worker can reach up to 5,000 children in a year.

Sign up to support our No Child Born to Die campaign

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