Many of our corporate partners support us in emergencies but Prudential plc is working with us as our first official Emergency Response Partner.
The international financial services group has made a three-year commitment to our Children’s Emergency Fund (CEF), allowing us to respond as quickly as possible to emergencies as they happen around the world.
The Children’s Emergency Fund is a dedicated funding reserve which enables us to launch a response as soon as disaster strikes - without having to wait for other sources of funding to arrive.
This approach enables us to launch an effective response within hours of a disaster striking and to scale up our work when an existing situation deteriorates, and children's lives are in danger.
It also means that when an emergency occurs which doesn’t attract the world’s attention, we still have the ability to save lives – and that we can act on humanitarian need alone, regardless of political agendas.
Our partnership with Prudential means we will be able to provide support to children affected by emergencies wherever in the world it is required.
In 2016 the Children’s Emergency Fund responded to 88 crises in 51 countries delivering life-saving support to over 5 million people caught up in emergencies.
Supporting our work in the UK
In addition to supporting our Emergency Fund, in 2013 Prudential plc committed to funding ten Families and Schools Together (FAST) cycles in five London Boroughs in 2014.
FAST is an award-winning, early-intervention programme for primary school-age pupils. FAST brings parents, children, schools and the wider community together, to help parents create opportunities for learning and development at home and to make sure children get the support they need to fulfil their potential at school and in life.
Due to the generous support of Prudential we are able to take FAST into new areas (Waltham Forest, Newham, Redbridge) and consolidate our position in two existing areas (Lambeth and Greenwich).
In 2013 we also formed a new partnership with the Prudence Foundation, the charitable foundation of Prudential Corporation Asia - a business unit of Prudential plc. Find out more.
Last updated September 2017.