Prudence Foundation

Working to strengthen communities

Prudence Foundation is partnering with Save the Children in Asia to build strong foundations for children's future learning and to enable communities to be more resilient to natural disasters.

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First Read

In the Philippines and Cambodia, Prudence Foundation is funding an innovative education programme designed to help young people develop essential literacy skills and prepare to start school.

Too many children don't have the chance to build the skills they need in their early years to learn effectively when they start school. Our First Read programme gives parents of pre-school children the knowledge, skills and materials they need to support their children's literacy and numeracy development.

First Read was launched in 2013. Together, we have directly reached more than 102,000 children and 119,000 adults through activities that include developing early years reading material, providing parenting education and supporting community-based playgroup sessions.

In both Cambodia and the Philippines, First Read works in partnership with a wide range of actors, including community development workers, the publishing industry and local government agencies, a number of which are integrating First Read approaches into their own services.

Our results so far show that parents who have participated in First Read in the Philippines are almost twice as likely to send their children to pre-school activities. Their children also have better emergent literacy and social development skills.

In Cambodia, we have increased access to early childhood and development services in our target communities and seen improvements in the number of children meeting expected development standards.

Prudence Foundation has committed to supporting First Read for a further three years, with the aim of benefiting over 68,000 children and 70,000 adults. In this next phase, we will focus on building greater demand for early years reading materials. We will also collect further evidence of First Read's impact which can be used to advocate for the scheme to be replicated and scaled up.

Mother-of-two Sreymao, from Kampong Cham in Cambodia, with one of her children. As part of Save the Children and Prudence Foundation’s First Read programme, Sreyamo has been trained in how to care for young children and support learning.

Mother-of-two Sreymao, from Kampong Cham in Cambodia, with one of her children. As part of Save the Children and Prudence Foundation’s First Read programme, Sreyamo has been trained in how to care for young children and support learning.

Safe schools

Disasters in Southeast Asia are increasing in frequency, which is why Prudence Foundation is supporting Save the Children's disaster risk reduction (DRR) programmes in the Philippines, Indonesia and Vietnam. Focusing on schools, these projects help children and communities better prepare for future disasters and so reduce the risk and impact.

Since 2013, these projects have directly reached over 29,000 children and 11,000 parents and teachers. As well as conducting training to develop school DRR plans and emergency response drills, we have facilitated training in essential response skills, such as first aid.

Prudence Foundation is the community investment arm of Prudential Corporation Asia, which is a business unit of Prudential plc.

 

Last updated September 2017.

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