Cristiano Ronaldo signs for Save the Children

The Real Madrid and Portugal football superstar is kicking off 2013 as Save the Children’s new Global Ambassador. In his new role, Cristiano will fight child hunger, and promote physical activity and healthy eating.

Thursday 3 January 2013

About his new role the former Manchester United player said:

"It is an honour to join Save the Children. When I learned that 1 in 7 kids around the world go to bed hungry each night, I jumped at the chance to get involved

"I want to work with them to make sure that fewer parents will have to struggle with putting the right kinds of food on the table. I also want to encourage kids to get out there, get active and get fit. “

”As a dad, I know it is important to give my two-year-old son a healthy life, right from the start, and I want to give all kids that same chance,” added Cristiano.

Role model

Cristiano will join Save the Children Ambassadors like Paul O'Grady, supermodel Erin O’Connor, TV presenter Natasha Kaplinsky and Samantha Cameron in lending his voice and visibility for good.

“We are delighted to have such an incredible footballer working with us. Many children around the globe look up to Cristiano as a role model,” said Justin Forsyth, Save the Children’s Chief Executive.

“By joining Save the Children’s campaign to end child hunger, Cristiano will help galvanise international action to make sure every child has the chance to reach their potential.”