Reading unlocks a child's potential and is one of the best routes out of poverty for our poorest children. But too many of our kids are leaving primary school unable to read well. We're detemined to change this.
Did you know that text messages are the most widely read material? Did you know that the use of e-books by 8 to 11-year-olds has almost doubled in just three years?
In a fast-changing world, it’s so important to encourage children’s excitement and enthusiasm about reading through a medium other than a physical book – and if we work together, we can make this happen.
Act now to help every child across the UK read well by age 11 > http://save.tc/DttZ
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Where your money goes
Of every £1 you donate, we spend 88p to benefit children directly and 11p to raise the next pound, 1p goes on governance and other costs (average over the last 5 years). Find out more.