Reading unlocks a child's potential and is one of the best routes out of poverty for our poorest children. But too many of our kids are leaving primary school unable to read well. We're detemined to change this.
What is your top tip for helping children feel enthusiastic about reading? Leave a comment below - we'd love to hear your ideas! Every child should be able to experience the joy of getting lost in their favourite book. Act now to help every child across the UK read well by age 11 > http://save.tc/DttZ
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Where your money goes
Of every £1 you donate, we spend 88p to benefit children directly and 11p to raise the next pound, 1p goes on governance and other costs (average over the last 5 years). Find out more.